Growth

Associate Manager- II Copywriter

Bengaluru
Work Type: Full Time

Hiring Manager:: Sumanka Gandhi

Team:: Content


About Navi

Navi is one of the fastest-growing financial services companies in India providing Personal & Home Loans, UPI, Insurance, Mutual Funds, and Gold. Navi's mission is to deliver digital-first financial products that are simple, accessible, and affordable. Drawing on our in-house AI/ML capabilities, technology, and product expertise, Navi is dedicated to building delightful customer experiences.

Know what makes you a “Navi_ite” : 

1.Perseverance, Passion and Commitment 

• Passionate about Navi’s mission and vision 

• Demonstrates dedication, perseverance and high ownership 

• Goes above and beyond by taking on additional responsibilities 

2.Obsession with high quality results 

• Consistently creates value for the customers and stakeholders through high quality outcomes • Ensuring excellence in all aspects of work 

• Efficiently manages time, prioritizes tasks, and achieves higher standards 

3.Resilience and Adaptability 

• Adapts quickly to new roles, responsibilities, and changing circumstances, showing resilience and agility 
Key Responsibilities 

● Interpretive Excellence: Thoroughly understand copywriting briefs to accurately grasp project requirements. Craft, edit, and meticulously proofread captivating content that captures attention, all while maintaining a distinctive voice. 

● Strategic Collaboration: Engage effectively with a diverse array of internal and external stakeholders. Transform intricate insights into straightforward and captivating communication that resonates. All of this is accomplished within specified timeframes

● Content Planning: Develop a comprehensive content calendar designed for seamless implementation across various channels. Ensure strategic alignment and efficient utilization of resources. 

● Deliverables Management: Successfully create and deliver promotional and seasonal assets, catering to multiple verticals. These assets should effectively communicate our message and values. 

● Insight Integration: Utilize consumer insights and glean knowledge from customer pain points. This approach will help enhance digital Customer Experience (CX) across our app and website, contributing to iterative improvements. 

● Consistency Advocate: Uphold a consistent experience across all published content. Maintain uniformity not only in tone of voice but also from a visual standpoint. 

● Data-Driven Insights: Employ data from diverse channels to identify key engagement points and extract valuable insights. These insights will guide strategic decisions and content 


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